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Our 11 Thoughts
on Siemens Healthineers’ Marketing Communication
“Build better digital relations than your competition.”
Jörg Einfalt, Partner
“Be the healthcare champion of the digital customer experience.”
Markus Hanauer, CEO
“Ensure portfolio clarity for the customer and
for sales.”
Julia Heitland, Partner
“Run MarCom as a business function.”
Heiko Pröger, CEO
