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What we do

Siemens Healthineers
Turn your city pink

One in ten women is affected by breast cancer, the most common type of cancer among women worldwide. As the leading provider of solutions for breast cancer diagnostics, Siemens Healthineers has set itself the goal of creating widespread awareness of the often underestimated importance of early detection.

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What we do

Novartis
Launch of a new product

Ever heard of advanced systemic mastocytosis (advSM)? No? Then you are not alone. This cancer is a group of rare diseases of the mast cells. Our customer Novartis has put the task of launching a new product, a treatment drug for advSM patients, onto the market into our capable hands.

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What we do

Siemens Healthineers
SOMATOM go. platform

An international campaign for radiologists to launch a new generation of CT scanners from Siemens Healthineers with a mobile tablet-based workflow.

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CSL Behring
Afstyla – Prelaunch Film

Our job was to prepare the market launch of Afstyla, a treatment drug for haemophilia A patients. The type of campaign our customer CSL Behring was looking for was one that was both emotional and attention-grabbing. The communication was targeted at the entire CSL Behring staff worldwide as well as haematology specialists and haemophilia A patient organisations around the globe. The unique challenge here was that neither the drug itself nor its properties were to be named explicitly in the prelaunch phase.

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Siemens Healthineers
ARTIS pheno

ARTIS pheno is a pioneering imaging system developed by Siemens Healthineers for minimally invasive surgery. What sets this system apart from others is that it was developed specifically for use in the treatment of all patients regardless of their condition, weight or the positioning requirements. This message was to be conveyed to specialists worldwide by means of an international campaign to accompany the market launch of the new system.

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Siemens Healthineers
COF Cookbook

Added value for the customer: For Siemens Healthineers, value-based marketing should be the golden thread running through all communication activities. Our job here was to accompany and support Siemens Healthineers communications managers in implementing this.

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Siemens Healthineers
Artis with PURE

Siemens Healthineers (still known as Siemens Healthcare at the time of the project) is known for its advanced medical technology. The Artis interventional angiography systems offer not only technical perfection but also even simpler and more efficient operability. Our job encompassed everything relating to the launch of the new platform for interventional radiologists worldwide, from product name and claims to key visual and accompanying communication.

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Customers who place their trust in us

  • Siemens Healthineers
  • Novartis
  • Boehringer Ingelheim
  • abbvie
  • Janssen
  • LEO Pharma
  • Kulzer
  • Fresenius Biotech
  • Getinge
  • ottobock
  • Daiichi-Sankyo
  • Fresenius Kabi
  • Novo Nordisk Haemophilia Foundation
  • B Braun
  • Fresenius Medical Care